Most self-taught loctitians never earn more than $2K/month—not because they lack passion or talent, but because they were never taught proper techniques or how to run a real business.
They're overworked, underpaid, and stuck offering the same basic services to clients who never come back. Confidence drops. Burnout creeps in.
No Real Training on Healthy Locs
YouTube videos don't teach proper shampooing, sectioning, or how to safely prep the hair.
No Business Setup
No client system, no booking process, no plan = no money.
No Real Training on Healthy Locs
Retwists are great—but instant locs and crochet techniques? That's how you LEVEL UP.
No Real Branding
Most stylists blend in online. You'll learn to stand out with story-based marketing.
No Community or Support
It’s lonely being a one-woman show without a community who got your back.
No Roadmap to $10K Months
Most never learn time management, pricing, or how to scale.
⦿ You don't need 10 years of experience.
⦿ You don't need a big following.
⦿ You don’t need to keep bouncing from place to place just to make it work.
You deserve a real setup, real structure—and real income to match your talent.
Healthy Locs. High Ticket Clients. $10K Months.
An 8-week, hands-on business + technique program for beauty professionals who want to build a high-earning loc career rooted in skill, confidence, and care.
By The End of This Program You’ll…
Learn how to create healthy, beautiful,
and lasting locs
Be confident in offering premium services at premium prices
Have your first paying clients or models
Have a repeatable plan to reach $10K/months (without burnout)
Finally feel like a CEO of your gift—not just a stylist doing hair
Phase 1
Healthy Hair Preparation
⦿ Shampooing
⦿ Pain-Free Detangling
⦿ Sectioning
Phase 2
The 4 Signature Techniques
⦿ Retwist
⦿ Interlocking
⦿ Instant Locs
⦿ Faux Locs
Phase 3
Protective Styling
⦿ 2 Strand Twist
⦿ Barrel Roll
⦿ How To Style A Bun
Phase 4
Finishing Touches
⦿ Edges
⦿ Clip Removal
⦿ Dryer Time
Learn the Right Techniques
You'll master four foundational techniques: retwists, interlocks, instant locs, and faux locs — all focused on health, longevity, and premium client experiences.
Build Your Business From Scratch
We'll guide you through setting up your booking system, getting models, building content, and structuring your pricing for consistent, high-ticket months.
Get your first high-paying clients
Get weekly live coaching, feedback on your techniques, access to a private community, and lifetime resources to keep building — even after the program ends.
Everything you need to practice and show up like a pro.
Creating Your Loc Business
A simple checklist to help you set up your business, from A to Z.
The Loc CEO StarterHub
Guide to setting up StyleSeat and streamlining your admin tasks.
The Locs by Lyriq Starter Kit
Set up your professional
loc business, from tools to products.
Client Consultation Script
The perfect script to guide your client consultations.
Service Menu + Pricing Template
A customizable tool to help you organize and present your services and prices clearly.
Booking Scripts for DMs and Texts
Easy-to-use scripts for booking clients
through DMs and texts.
30-Day Visibility Challenge Calendar
Keep your brand visible with 30 days of content prompts.
Overcoming Pricing Objections Mini-Guide
Handle pricing objections with confidence and maintain your rates.
Model Outreach Script
Reach out to potential models effortlessly.
Testimonial Collection Template
Start collecting testimonials and build social proof fast.
⦿
Mastery in healthy, holistic loc services (prep, retwist, interlock, instant, faux)
⦿
A Signature
High-Ticket Service Offer launched
⦿
A full service
menu priced for $10K months
⦿
A professional booking and client management system set up
⦿
A full content vault (photo/video) to build brand trust
⦿
At least one paying client
or model secured
⦿
A 30-day marketing and client growth plan completed
Hear from some of our amazing students
who took their love for locs and turned it into a real, thriving business.
"My life changed forever"
"Testimonial lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim dolor elit." - Your Name
"Highly recommend this"
"Testimonial lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim dolor elit." - Your Name
"Highly recommend this"
"Testimonial lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim dolor elit." - Your Name
"My life changed forever"
"Testimonial lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim dolor elit." - Your Name
Hi, I’m Lyric Daugherty, and I’m here to help you turn your love for locs into a thriving business.
I’ve spent years perfecting my craft and building a successful business, and now I’m excited to share everything I’ve learned with you.
Whether you're just starting out or ready to scale, I’ll guide you step-by-step with easy-to-follow strategies that work.
Together, we'll keep your clients’ hair healthy, your business profitable, and your passion alive. Let’s do this!